Imiboniso yelaphu eBrazil naseMexico: amaqonga amatsha okwandisa amalaphu kumazwe ngamazwe

Shitouchenli

umlawuli wentengiso

Siyinkampani ehamba phambili yokuthengisa ilaphu elinithiweyo eligxile kakhulu ekuboneleleni abathengi bethu uluhlu olubanzi lweendlela zelaphu. Isikhundla sethu esikhethekileyo njengomzi-mveliso womthombo usivumela ukuba sidibanise ngokungenamthungo imathiriyeli ekrwada, imveliso, kunye nokudaya, kusinika umda wokukhuphisana ngokwexabiso kunye nomgangatho.
Njengehlakani elithenjiweyo kushishino lwamalaphu, siyazingca ngokukwazi kwethu ukuhambisa amalaphu akumgangatho ophezulu ngamaxabiso akhuphisanayo. Ukuzibophelela kwethu ekugqweseni kunye nokwaneliseka kwabathengi kusibeke kwindawo yethu njengababoneleli abathembekileyo nabahloniphekileyo kwimarike.

Kumxholo wokuqhubela phambili umanyano lwamazwe ngamazwe kunye norhwebo lwamazwe ngamazwe oluthe gqolo kushishino lwempahla olulukiweyo, imiboniso yelaphu yamazwe ngamazwe iye yaba likhonkco elingundoqo elidibanisa uthungelwano lwamalaphu ehlabathi kunye nokukhuthaza intsebenziswano kushishino lwemizi-mveliso. Ngo-2025, imiboniso emibini yelaphu enempembelelo kakhulu kuMbindi kunye noMzantsi Melika iya kubanjwa omnye emva komnye, isakha ibhulorho ebalulekileyo yababoneleli belaphu behlabathi ukwandisa iimarike kunye nokuququzelela intengiselwano.

I-Brazil GoTex Fabric Fabric, i-Apparl & Home Textiles Sourcing Fair: uMnyhadala woBonelelo omiliselwe eBrazil kwaye usasaza kuMbindi kunye noMzantsi Melika.

I-Brazil GoTex Fabric Fabric, Apparel & Home Textiles Sourcing Fair, eza kubanjwa ukusuka ngomhla wesi-5 ukuya kowesi-7 ka-Agasti, ngo-2025, kunye nengqikelelo yayo eyodwa yobonelelo lwehlabathi jikelele, iba yingqwalasela yababoneleli bempahla bempahla behlabathi. Njengamandla ezoqoqosho kuMbindi nakuMzantsi Melika, iBrazil inemfuno eyomeleleyo kwintengiso yelaphu kunye nempahla kunye nomthamo oqinileyo wemitha kummandla. Lo mboniso ubamba ngokuchanekileyo le nzuzo, uthatha "ingcambu eBrazil kwaye usasaze kwiimarike zaseMbindi kunye noMzantsi Melika" njengendawo yayo ephambili, kwaye uzibophelele ekuvuleni amajelo ukuze ababonisi bangene kwimarike enkulu yaseMzantsi Melika.

Ngokubhekiselele kwisibheno somboniso, ngokuxhomekeke kwingqikelelo yekhonkco lonikezelo lwehlabathi, utsala kakhulu ababoneleli bempahla bevela kwihlabathi liphela. Nokuba iphezulu-amalaphu akumgangatho ophezulu, impahla esefashonini, okanye iimveliso ezilukiweyo zasekhaya ezitofotofo, ababoneleli abohlukeneyo banokufumana iqonga lokubonisa izinto zabo ezilungileyo apha. Ukuthengiswa kwelaphu le-B2B, ixabiso leqonga livelele ngakumbi: ababoneleli banokusebenzisa umboniso ukugxila ekuboniseni iimveliso zelaphu zamva nje, kuquka neendidi ezidumileyo ezifana namalaphu ahambelana nokusingqongileyo, amalaphu asebenzayo, namalaphu aprintiweyo asefashonini, kunye nokujongana ngqo nabathengi abavela eBrazil nakumazwe ayingqongileyo, njengeemveliso zempahla, abavelisi bempahla yasekhaya, kunye nabathengisi abakhulu. Ngokusebenzisa ubuso - ukuya - ubuso bokunxibelelana, ababoneleli banokuqonda ngokunzulu iimfuno ezikhethwa yimarike yendawo, njengokhetho olulodwa lwabathengi baseMbindi kunye noMzantsi Melika ngemibala kunye nezixhobo, kwaye bahlengahlengise izicwangciso zemveliso ngokufanelekileyo. Ngelo xesha, umboniso ukwabonelela ngamathuba okuthengiselana ngokuthe ngqo phakathi kwababoneleli kunye nabathengi, okunceda ukufikelela ngokukhawuleza kwiinjongo zentsebenziswano, ukwandisa inani lee-odolo, kunye nokubeka isiseko esiluqilima sababoneleli ukwandisa imarike yamazwe ngamazwe.

IFashoni yaMazwe ngaMazwe yaseMexico kunye noMboniso weFabric: uMnyhadala woRhwebo lobuGcisa kunye noLodwa kuShishino kwiNgingqi

UMboniso weFashoni waMazwe ngaMazwe waseMexico, oza kubanjwa ukusuka ngomhla we-15 ukuya kowe-18 kaJulayi, ngo-2025, ukwindawo ebalulekileyo kuMbindi noMzantsi Merika welaphu, iimpahla, izihlangu, kunye noshishino lweebhegi ngobuchwephesha kunye nokukodwa. Emva kweminyaka yophuhliso, umboniso uye waba sisiganeko esivunyiweyo sobuchwephesha kunye norhwebo lwasimahla kulo mmandla, kwaye kuphela komboniso ogubungela lonke ikhonkco lemizi-mveliso lelaphu, iimpahla, izihlangu, kunye neengxowa. Oku kuthetha ukuba inokubonelela ngamathuba abanzi kunye nahlukeneyo okuthelekisa amashishini kubabonisi kunye nabathengi.

IMexico, enendawo yayo ekhethekileyo, ayiyondawo edibanisa imarike yaseMntla Melika kunye neyoMzantsi Melika kodwa ikwanxibelelene ngokusondeleyo neemarike eziphuhlileyo ezifana neMelika. Imakethi yayo yelaphu kunye nempahla ibonisa umkhwa wokwahluka kunye nomgangatho ophezulu kwimfuno yamalaphu ahlukeneyo. Kubathengisi belaphu, lo mboniso uyifestile ebalaseleyo yokungena kwiimarike zaseMexico kunye nezijikelezileyo. Kwindawo yomboniso, ababoneleli belaphu banokubonisa ukukhuphisana kwabo okungundoqo, njengokuthungwa kunye noyilo lwamalaphu efashoni ephezulu, kunye neempawu zokuqina kwamalaphu alungele izihlangu kunye neengxowa, ukutsala ingqalelo yabathengi abavela eMexico nakummandla. Umoya “okhululekileyo” womboniso udala imeko-bume ekhululekileyo yothethathethwano lwezoshishino, ivumela ababoneleli kunye nabathengi ukuba baphonononge imodeli yentsebenziswano ngokulula ngakumbi. Iindlela ezahlukeneyo zentsebenziswano, ukusuka kwisampulu yokuthengwa kwempahla ukuya kwizivumelwano zonikezelo lwexesha elide, zinokukhuthazwa apha. Njengeqonga elibalulekileyo lokuthengisa i-B2B, ayincedi kuphela ababoneleli bandise ulwazi lwabo lophawu kummandla kodwa ikwakhuthaza intsebenziswano yoshishino oluzinzileyo ngokuthelekisa ngokuchanekileyo, ukunceda ababoneleli bandise ngakumbi isabelo sabo kunye nokuphucula ukusebenza kwimarike yamazwe ngamazwe.